Localive is a public service initiative that was created by Dan Johnstone to help locally owned businesses attract new customers, showcase their brand to a new audience and host unique events (Localive Days) at their establishment. Localive also offers local consumers exclusive deals that you can’t get anywhere else and an inside look at different businesses around Edmonton. Localive‘s services are 100% free of charge (and always will be) as Dan believes in a healthy, diverse, vibrant and strong local economy. In May 2016, Localive officially partnered with online coupon company, Yonzo.ca to help usher in the new #ShopLocalHelpLocal campaign.
Jobs – Edmonton is lucky enough to have hundreds of unique, locally owned businesses which in turn, help create thousands of jobs for Edmontonians. Localive just isn’t about supporting our brave entrepreneurs, but it’s about supporting “Bill and Patty” who live down the street who work at the locally run cafe on the corner of 23rd ave. It’s about saving those jobs and keeping our local economy strong.
Local benefits – On top of creating jobs and various forms of employment, studies have shown that locally owned businesses spend more of their dollars locally as opposed to “big box stores”, “chains” & franchises creating the “Local Multiplier Effect”. Locally owned businesses more often than not shop for ingredients, resources and products from other local vendors close to home rather than ordering in from other countries.
Vibrant Edmonton – It’s no secret that unique and interesting businesses are good for tourism. Edmonton is trying very hard to become a “world class” city and tourist destination, and we can’t achieve this with out having a unique and vibrant local business sector. Many studies have shown that tourists will more than likely visit a locally owned businesses first than a franchise or chain.
Charity initiatives – Once again, studies have shown that Local businesses are proportionately more generous in their support of local charities, schools and community events. Supporting local shops means a positive financial impact on your community.
Better service – This one is a no brainer as we all love customer service – we all like to be treated like we’re the most important customer in the world. Did you know that locally owned businesses score (on average) much higher in customer service “secret shopper” tests and surveys? Locally owned businesses NEED your business as opposed to chain/franchises who WANT your business. You would be surprised at the amount of customer service you will receive when you shop local.
Competition – Thousands of different businesses and vendors, offering thousands of different products and services is the best way to ensure that you will always be getting the best price possible for your hard earned dollar.